About
Digital Body Language is a blog about B2B Marketing and Demand Generation. I cover a range of topics from lead scoring and nurture marketing to the effect of social media on B2B marketing and marketing analysis. Some of the topics on this blog are related to topics in my book of the same name, Digital Body Language, and some are related to my experience working with our clients as CTO of Eloqua.
Company or Organization
Digital Body Language
Blogs
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Digital Body Language
Digital Body Language is a blog about B2B Marketing and Demand Generation.
http://www.onlinemarketingconnect.com/digitalbodylanguage
Steven Woods's Recent Activity
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Steven Woods wrote a new blog post: Message Delivery vs. Message Discovery 2 days, 1 hour ago
The most obvious change in marketing that we are seeing lately comes down to how our messages reach their intended recipients. This is driven, of course, by changes in the behavior of our audience of potential buyers. The information “filters” we use are shifting from being economic filters, driven by publishers, to social filters, [...]
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Steven Woods wrote a new blog post: TV is Dead. Long Live TV. 1 week ago
A great post by Brian Halligan at HubSpot, on a dinner he had with a group of Madison Avenue folks, got me thinking about some possible futures for Television. Contrary to the prevailing wisdom, I don’t think that Television is about to suffer the same fate as newspapers as information becomes free.Here’s why – [...]
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Steven Woods wrote a new blog post: Social media analysis moves mainstream 1 week, 2 days ago
Last week, Webtrends announced that they had extended their customer intelligence capabilities into Facebook. In this new integration, there are two things happening that are worth commenting on. First, there is a continuing move to see a unified view of online behaviour, and online messages across all communication channels, and not a siloed [...]