AdPulp Blog's Profile

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AdPulp is an online trade rag written by industry insiders. There’s an aspect of journalism here, but it’s purposefully mashed up with analysis from daily practitioners. As it should be! No aspect of advertising is too mundane for AdPulp—we cover it all. Some want to contain the word "advertising." We don’t. We seek to stretch the meaning so it includes all forms of marketing communications.

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AdPulp Blog's Recent Activity

  • AdPulp Blog wrote a new blog post: The Face Of Media   1 day, 21 hours ago

    Gen Y marketing expert and radio personality, Bret Bernhoft, asked me to appear on his new radio program, The Face of Media. Naturally, I agreed. What self-respecting ad blogger wouldn’t want to quaff an IPA while dishing on the future of media?

    The show is also available on Archive.org and iTunes.

    The recording took place at [...]

  • AdPulp Blog wrote a new blog post: In New York, There’s No Comparison   2 days, 19 hours ago

    The Wall Street Journal will launch its New York edition in April. Today, The New York Times responded to Rupe, his minions and to those who might want to advertise in this new edition.

    The paper’s “Numbers” campaign, developed in-house, showcases The Times’s size and strength among women, business professionals and art enthusiasts in the [...]

  • AdPulp Blog wrote a new blog post: Branded Co-Creation Circa 1973   6 days, 21 hours ago

    In my experience, blogging doesn’t pay well, but it does have its perks. One of the perks is people like to send you stuff. Sometimes very cool stuff, as was the case when The Escape Pod sent me a commemorative plate. Today, the UPS man rang and at the door I found a poster tube [...]