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Archive for SEO

Constantly Checking Your Website’s SEO Beneficial

March 12, 2010
Many things can affect a websites’s SEO and SEO efforts. It’s important to keep in mind that we cannot simply set and forget SEO, but that it is a continual process of testing and quality control that will help boost your SEO. SEOmoz recently wrote on the importance of ‘housekeeping...

How to Transition your Optimized Website

January 13, 2010
As we kick off 2010, we’re finding a lot of businesses looking to implement website redesigns. While a website’s design should never remain stagnant, wiping the slate completely clean of current content isn’t always the best idea, either. This is especially the case when considering the...

How-to: Create an Optimized Page

August 20, 2009
Many rightfully argue that SEO is a science. SEO takes time, patience and endless testing to achieve the optimal results. It seems that once that goal is achieved, the rules of SEO change and it’s back to the drawing board. So what does it take to create an optimized page? SEOMoz recently...

Lengthier Search Terms Increase Online Visibility

March 13, 2009
Search engine marketing encompasses a variety of tactics and strategies. While a company’s goal might be visibility, it is important to keep in mind what a company wants visibility for. How can a search engine marketing firm help their client achieve these goals? One of the most important...

SEOmoz’s Linkscape Tool Gives Website Owners Insight

October 7, 2008
SEOmoz has launched a new tool, Linkscape, which can change the way in which website owners utilize their links and content. Linkscape allows access to link information on more than 30+ billion web pages across 200+ million domains. It also refreshes every 25 days for latest changes in the...

Flash Sites Helped by Adobe, Google and Yahoo!

July 11, 2008
Sites created in flash have been a problem for Search Engine Optimization (SEO), in that search engines like Google and Yahoo! do not recognize them. However, recent news state that Adobe has collaborated with Google and Yahoo!, and found a way to index flash sites, making them viewable to...

Google Analytics Aids Websites for Successful Campaigns

June 4, 2008
Google Analytics is a vital tool for those looking to track their website’s progress. With its many functions and capabilities, Google Analytics can mean the difference between a successful campaign and a mediocre one. There are many advantages to using Google Analytics. One clear...

Google’s VisualRank can Change PageRank

May 9, 2008
Search engines use different tools to analyze web sites’ activity by recording clicks, bounce rates and returned visitors (just to name a few). Through recording all of this information, search engines like Google developed what is known as PageRank. Search engines themselves also...

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