Although Twitter is best known for its simplicity, there tends to be clutter within Twitter that might cause to get users’ messages lost in the shuffle. However, as Twitter grows, it’s taking steps to prevent from things such as spam accounts and duplicate links from taking over the Twitterverse.

Last week, Twitter introduced a new reporting feature that allows users to report suspicious accounts as spam. You can mark certain accounts as spam and their usernames will be forwarded to a “Trust and Safety” team to check it out. Once a user marks an account as spam, the account will automatically be blocked from following or replying to him/her. Additionally, Twitter is now blocking duplicate Tweets. As TechCrunch reports, “If you try to enter text for a tweet that is exactly the same as a tweet you’ve recently sent, it will block it, saying ‘duplicate text’ in a white drop down overlay … It would appear that there is a time window for this, and it may be 24-hours”. With Twitter taking steps to clean up the noise that spam accounts create, it will be interesting to see what kind of traffic changes occur.