Joe Pulizzi

Posts Tagged ‘Content and Copywriting’

Why You Need a Branded Content Tool of Your Own

July 8, 2009
I love branded content tools and applications. If you aren’t thinking about creating one, you need to be…now! What is a branded content tool? Simply put, it’s an online application that comes from a brand (i.e., Kraft) that solves a very simple problem or is...

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