A couple weeks ago, Internet Retailer announced that manufacturers selling direct to consumer is the fastest growing online retail category in its Top 500 Guide. Gearing up for this month’s webinar on direct to consumer retailing with Sally McKenzie, we mentioned some benefits and drawbacks of manufacturers selling direct-to-consumer online. Today I want to [...]
Manufacturer Advantages In Direct-To-Consumer Selling
Posted by Get Elastic Blog on August 19th, 2009 | Original Post »
| Tags: b2b, b2c, consumer behavior, consumer loyalty, ecommerce, lead generation, sales
Categories: Integrated Strategy, Online Lead Generation | Posted by Get Elastic Blog on August 19th, 2009 | Rated: 
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