ClickZ News Blog

Posts Tagged ‘digital marketing’

Virgin America’s Geo-Social Loss Leader Gets Huge Response

September 2, 2010
clickz Four-hour event marked the airline’s fifth-best revenue day ever. Loopt says the response was the best yet on its geo-social platform.

Google Holds on to AOL’s Search Business

September 2, 2010
clickz Google will supply search results and search ads across AOL properties until at least 2015.

Alterian Fills Social Media Gap With Intrepid Acquisition

September 2, 2010
clickz Intrepid is a 40-person firm with offices in Seattle and London.

Florida’s Rick Scott Shuns Mobile in Running Mate Announcement Push

September 1, 2010
clickz UPDATED: Florida GOP candidate for governor Rick Scott is expected to announce his lieutenant governor pick via e-mail, promoting the effort using online ads and...

ComScore’s Nedstat Buy to Enhance Video and Mobile Capabilities

September 1, 2010
clickz Purchase will provide data sources, video measurement technology, and extend comScore’s European footprint.

Apple Launches Ping, Social Network for Music

September 1, 2010
clickz Ping will live within iTunes and allow users to “follow” artists and each other.

Charitable Social Platform Enlists Red Cross, Old Navy, Starbucks

September 1, 2010
clickz Endorse for a Cause has signed up notable charities and retailers to encourage users to turn online shopping experiences into fundraising via Facebook and Twitter. ...

OpenX Partners With Dentsu CCI on Japanese Ad Exchange

September 1, 2010
clickz The world’s fifth largest marketing organization adopts an exchange model.

K-Swiss’s ‘Kenny Powers’ Campaign Shows Marketing Is F*cking Changing, Man

August 31, 2010
clickz An in-depth look at the sneaker brand’s campaign, including a FunnyOrDie.com video that features vulgarity rarely seen or heard in marketing....

K-Swiss ‘Kenny Powers’ Work Shows Marketing Is F*cking Changing, Man

August 31, 2010
clickz An in-depth look at the sneaker brand’s campaign, including a FunnyOrDie.com video that features vulgarity rarely seen or heard in marketing. K-Swiss’s...

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