Posted by Alyse Speyer on October 9th, 2009
Now that Google and Twitter have been in serious talks about teaming up to create a new social platform, online marketers need to step it up a notch and connect with there customers on new levels with in the social media realm. Using social media to connect with your customers now will prove fruitful for future campaigns and can help you establish brand loyalty. Here are a few tips on how to use social media to connect with your customers, create a brand image and generate sales.
- Capitalize social media sites for corporate and personal branding. Using various social media outlets for different branding strategies can help you target your products and services.
- Encourage employees to create their own social media profiles and link to each other as well as the company. Employees can help define your brand.
- Interact with users and fans by asking questions or offering unique content or links.
- Don’t oversell on your social networks. The idea is to create a positive memory of your brand and not to intimidate fans with constant sales.
- Blogs are still considered social. Keep them updated at least once a week.
- Keep track of your Analytics and monitor which social networks are funneling the most traffic to your website. How many of those are quality leads and how many converted to a sale?
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Tags: branding, crm, google and twitter, Social Media
Categories: Online Lead Generation Recap | Posted by Alyse Speyer on October 9th, 2009 |
check said:
A small offtopic comment on this, Im using the google chrome webbrowser, but it looks like your blog is not displaying correctly… Just to let you know. Regards.
November 1st, 2009 at 1:57 pm
Alyse Speyer said:
Thanks for the feedback keep it coming!
@Personal Branding – You can find more info through various articles on the Online Lead Generation category. This article was a recap of the week in OLG. Keep checking back for more tips and ideas.
November 23rd, 2009 at 10:30 am
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February 21st, 2010 at 10:31 am
William Wildeboer said:
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February 26th, 2010 at 3:17 am
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