Augie Ray

Archive for Online Advertising

Transparency (or Lack Thereof) on Kohl’s Facebook Fan Page

June 29, 2009
I am a big fan of Kohl’s. In 20 years they’ve risen from just 66 to more than 1,000 stores. Since the beginning of the decade, their stock has outperformed competitors’, increasing 28% to Target’s 6% and Wal-Mart’s decrease of 28%. And, they’ve demonstrated a...

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